Social Media Optimization

Social Media Optimization (SMO) is a new method of internet marketing. It is also referred to Social Network Marketing or as a part of Viral Marketing. It is a set of methods creating buzz in related industry through social media, social networking and online community websites. It helps in driving good traffic to your website.

Social Media Optimization includes various methods

RSS Feeds
Social News Buttons
Blogging
Social Bookmarking
Community Activities
Activities on Video & Photo Sharing Websites
Forum Marketing
Blog Marketing & Book Marketing
Article Writing & Submission
Online Syndication
Email Marketing
Tagging

SEO vs. SMO
Often SMO is considered as similar to SEO (search engine optimization). But it is different in many ways.

SEO focuses on driving good traffic to your website through search engines. SMO focuses on driving good traffic to your websites from sources like digg, reddit, RSS Feeds, networking sites, etc other than search engines.
SEO focuses on content readable by search engine spiders while SMO focuses on content readable by human readers.
In SEO good content plays vital roles in order to rank well in search engines while in SMO good content is significant in order to grab the interest of readers and win their appreciation.
Quality links are good for effective search engine optimization. And quality inbound links can be got from good SMO.

Benefits of Social Media Optimization/Social Network Marketing

SMO helps in creating buzz in related industry by social network sites like Orkut, Facebook, Ibibo, Linkdin, Twitter, etc.
SMO couples with SEO & SEM efforts of the website.
SMO helps in getting quality inbound links.
SMO helps in driving good traffic to your website from various social media & networking sites.
SMO helps in improving link popularity and getting quality one way links.

We, at eTrade Services, offer Social Media Optimization and Social Network Marketing Services. Our services are designed to help companies in creating brand and then advertising their services & products through online social network, social media, and online community sites.